Goal: Learn how to use ZIK Analytics’ Store Analytics Tool to understand your store’s performance through key sales metrics, graphs, and filters.
This tutorial shows how to read and interpret your sales statistics, track performance trends, and use data to make smarter business decisions.
✅ Insight: Your store analytics give you a real-time snapshot of how your business is performing — helping you identify what’s working, what needs improvement, and when your best sales days occur.
Goal: Open your store dashboard to view detailed performance insights.
From the Management Panel on the left side, click Store Analytics.
Once opened, you’ll see a dashboard displaying your store’s most important metrics, including:
✅ Tip: These key metrics provide a quick overview of your store’s health — helping you track growth and performance at a glance.
Goal: Track how your store performs daily.
The Sales Revenue Graph displays your total revenue day by day, showing how much you’ve earned over a selected time period.
You can follow the line on the graph to see how your sales progress throughout the week or month.
✅ Pro Tip: Keep an eye on spikes or drops — they can reveal the impact of promotions, listing changes, or market demand shifts.
Goal: Identify which days of the week generate the most sales.
The Rush Day Graph shows your performance from Monday to Sunday, highlighting which day your store makes the most sales.
For example, if your data shows that Wednesdays are your strongest sales days, you can plan product launches or ad campaigns accordingly.
✅ Tip: Each store’s rush days are different — monitor yours consistently to optimize your strategy for maximum impact.




