How to Add a Video to Your eBay Listing

As an eBay seller, your number one goal is to increase sales. It’s a no-brainer, right?

But wanting to make sales and achieve that is a different topic altogether. All eBay sellers want to make sales, but only a few have maintained maximum profitability.

The main difference is that profitable sellers know the best practices when uploading their eBay listings.

Adding video to your eBay listings is one of the best tricks to increase audience engagement and drive sales. Adding a product video helps buyers interact with the product they’re planning to buy.

It gives them a better idea of the product features, how to use them, and whether it’s worth buying!

Adding a video to your product listings on eBay should be among your top priorities – if it isn’t already!

So, how do you upload videos directly to your eBay listing without using third-party apps?

Keep reading to discover the steps to add videos to eBay without needing advanced video coding!

 

 

What Are the Benefits of Adding Videos to eBay Listings?

As one of the top online marketplaces, eBay has a high level of competition. It might attract millions of buyers daily, but millions of sellers are also on the platform.

The eBay video upload capability is one of the many listing tools and features available to sellers to capture the attention and interest of their target market. When you add videos, you boost engagement from your audience on the listing page as they spend more time on your listing pages.

Audience engagement and site performance (sales and conversions) are often directly correlated.

Another reason why it is important to add a product video to your eBay listings page is because it can inform your audience about the product. Whether you are using DIY or professionally made videos, the video is a valuable listing tool that can attract potential buyers.

The video can inform prospective buyers about the product’s key features and how to use it. They can use that information to help with buying decisions, critical to boosting conversions on your listing page.

 

Important Guidelines When Adding Videos to eBay

Before you upload videos directly to the listing page via the eBay listing tool, your video must meet the following guidelines:

  • It should be using the .mp4 or .mov file format.
  • It should not exceed 150 MB.
  • It should be approximately one minute long.

 

How to Add a Video to Your eBay Listing

When you add videos to your listings, it can increase buyer engagement and help with converting your audience. Adding videos to eBay listings is free of charge.

The video on your eBay listing is visible to the audience through the image gallery.

Therefore, potential buyers can see the video when they browse the images for the product.

 

Step 1: Select the new listing tool.

Click on Add Video and then choose the Photos & Video section.

According to eBay, the new listing tool is only available to Seller Hub users. However, they plan to roll out this new listing tool to all eBay users soon.

 

Step 2: Drag-and-drop or select the video file

You can drag-and-drop or select the video file on the listing page into the corresponding box.

When you upload the video, it will appear in the gallery for that particular eBay listing, and the default image always displays first.

 

Step 3: Add listings information

Once you add the product video to the listing, you can proceed to add other information about the item on the listing page, such as the title, category, etc.

You can use the same video for multiple listings, and there is no need to re-upload it for each listing. You can assign the video to various listings wherever it is applicable.

 

How to Create the Best Product Videos on eBay

Adding videos to eBay listings is a powerful tool that all sellers must leverage to maximize sales and engagement.

It is only a short video (take note of the maximum supported video size and maximum upload resolution) that will give your potential buyers a better perspective on the product before they buy.

Using other video platforms or third-party tools to support videos is unnecessary. You can simply use the eBay video upload for this.

While you can upload short videos, adding a video that delivers value to the eBay listing is important. Here are some ideas you can explore to boost your listings:

  • How-to videos
  • Installation guides
  • DIY videos (showing how to use the tools or products)
  • Unboxing videos
  • 360-degree videos to show the product quality or condition

 

While you cannot exceed 150 MB in video size, ensuring the quality and clarity of your product videos is still important. It should give your audience an accurate view of the product before buying.

The videos on your eBay listings are still subject to the content and listing policies on eBay.

 

Video Moderation on eBay

It takes about a day or two for eBay to process the video. The 48-hour moderation period is necessary for all video content uploaded to eBay. The video review can take up to seven days, especially during peak periods.

Ensure your eBay video upload complies with the policies to guarantee faster approval and for the videos to appear on the eBay listings upon successful moderation.

But once that is completed, it will appear live on your eBay listings page.

 

Final Thoughts

The ability to add a video to your eBay listings is a powerful tool you can use to your advantage.

Maximize this opportunity to gain more product exposure and capture your audience’s attention. But merely posting a product video to eBay isn’t enough; you must ensure the quality and information provided in the video to convert your target audience successfully.

 

FAQs

How many videos can you add to the eBay listing?

You can only add one video per listing on eBay. However, it is allowed to use the same video for multiple listings.

Can you add YouTube video links to eBay listings?

No. Linking to YouTube or other video platforms is currently not allowed.

What video output resolutions are supported on eBay?

The supported video output resolutions are 240p to 720p. The maximum upload resolution is 1080p.

What are the grounds for rejecting the uploaded video on eBay?

Aside from those that violate the content policies for videos on eBay, your video upload can be rejected if it is blurry, contains sexual or nudity content, or if there are parts of the video you have no permission to use.

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