During a chilly December in 2015, I stood at a crossroads in my life. Having relocated from Israel to Germany, I faced the reality of restarting my life and career.
The barriers of language blocked me from real estate, my past profession. Yet, the toughest challenges often spark the most brilliant breakthroughs.
After a conversation with my mentor, Victor, I saw a shimmer of opportunity in eCommerce. With the belief of “eCommerce or nothing”, I embarked on this new adventure.
The truth is, like many sellers in our community – I didn’t have the best equipment, knowledge or resources like established sellers. I had to bootstrap my way through the first few months. In fact, it was my now wife Christinas’ belief in me, who gave me a loan for a laptop that triggered my driving force to really make the most of this opportunity.
Balancing hours as a trolley boy in my father-in-law’s supermarket with my eBay store venture, I immersed myself in relentless 14-hour workdays. It was a slow grind and a meticulous process of discovering and listing products. The sweet culmination of all that sweat and persistence…. was my first sale.
Within four months, I’d not only recouped my investments but was also covering all of my costs through the sales I generated. It was an important moment that made me believe, achieving true financial independence through eCommerce was not just a dream—it was within arm’s reach.
While on the quest to find profitable products, I stumbled upon a game-changing product research method. I remember it like it was yesterday! Absolute belief in my ability and determination to succeed.
Over time and dedication, I was not only simply breaking even but profiting to the tune of $5000 a month!
It’s because of going through this journey alone that I know success is just around the corner for all ZIKKERS who stay the course.
But my spirit wasn’t just entrepreneurial. I recognized the challenges faced by many others in our community, and I started to share a unique product research method that I had pioneered on my journey to success. And, as my good friend Erez’s success testified, I had stumbled upon a replicable gold mine!
Fast forward to the launch of ZIK in 2017, a solution born out of my vision to automate and refine product research. ZIK wasn’t just a software company – It was a movement, powered by a community.
Success stories were not just celebrated but became part of the team. Successful sellers were invited on board as mentors, offering invaluable guidance at minimal costs.
This allowed numerous users to receive hands-on training, propelling both their growth and the reputation of the ZIK brand. It cemented the brand’s foundational ethos of “empowering people to independence”, a narrative that played a pivotal role in the rebranding efforts of today.
Fast forward to January 2023, a new chapter unfolded in ZIK’s epic quest…
In the vibrant city of Lisbon, Portugal, the ZIK team congregated from the 4 corners of the globe for an intensive week.
This off-site wasn’t just a gathering; it was an evolution.
Drawing from ZIK’s storied past and unwavering mission, the team embarked on a significant rebranding journey. This rebrand wasn’t a superficial facelift; it was a deep, introspective dive. Beyond a new logo or slogan, it marked a commitment to enhanced user experiences, technological advancements, and expansion to newer markets.
The revamped ZIK is not just a brand; it’s a promise — promising superior solutions, extended support, and helping more individuals realize their eCommerce dreams.
Today, ZIK’s mission shines as clearly as ever:
“Empowering Individuals and Businesses to Achieve Independence through eCommerce.”
This isn’t just a lofty statement. It’s an embodiment of my journey with ZIK. From the breaking even phase to profitability and finally, financial independence. ZIK has empowered over 130,000 eBay sellers.
And our vision doesn’t stop there. We’re now broadening our horizons, venturing into new territories such as Shopify and Amazon to empower even more entrepreneurs.
The rebranding isn’t about discarding an old identity. It’s about evolving. ZIK’s new avatar represents the universal moment of discovery. It’s the exclamation of “ZIK. When eCommerce Works!”
Because it’s not just about making sales. It’s about achieving dreams.
ZIK’s brand ambition, “The reason people are making money in eCommerce”, clearly distinguishes them from the get-rich-quick allure that saturates the industry. They understand the grind, the trials, and the milestones that matter. It’s about breaking even, profitability, and independence.
The value proposition, “Unlimited Market Insights”, underlines ZIK’s dedication to an empowerment without boundaries, Offering sellers unrestricted tools, searches, and scans reflects our genuine dedication to our mission.
The evolution of ZIK mirrors a journey — from individual ambition to a collective surge. Beyond sales, it celebrates dreams and the relentless human spirit, always striving, always reaching.
Thank you to the team. Without you, dreams would not be possible. Thank you to our loyal partners and users who inspire us at every stage.
We learn from ancient scriptures, “Whoever saves a single life …. saved the whole world.’
I can’t wait to continue this journey with you all.