Upselling is a sales technique that encourages customers to buy pricier items. Mastering the art of upselling could be the secret to more sales and revenues this 2025. To boost your sales, you must know the best Shopify upsell apps that would increase your average order value.
However, there is more to upselling than just increasing your sales. It is also a helpful strategy that can improve the overall shopping experience for your customers.
Learn how to tempt your customers with best-selling items, upgrades, and other items that pair well with their initial choice. Are you looking for the best upsell app for Shopify in 2025? Keep reading to find out!

TL;DR
Are you looking for the best Shopify upsell apps? This guide provides a detailed guide and comparison table on the top upsell apps for Shopify, such as ReConvert, Releaseit, Frequently Bought Together, Selleasy, and Bundler.
These upsell apps have varying features and pricing, which makes them suitable for Shopify merchants at varying levels. Discover the best upsell app that boosts your conversion rates and your revenue.
Comparison Table of the Best Shopify Upsell Apps
Check out this table of the best Shopify upsell apps. These apps use the upsell strategy to increase profits and improve store performance.
App Name | Key Features | Pricing | Rating | App Link |
ReConvert | Checkout and Post Purchase Upsell Funnels, Drag-and-Drop Upsell Editor, Free Plan and Free Trial | Free
$4.99/month $7.99/month $14.99/month | 4.9 out of 5 stars (5,376 reviews) | ReConvert |
Releaseit | Cash on Delivery Order Forms, Customizable Upsell Layouts, Conversion Rate Analytics, Multi-Currency and Multi-Language Support | Free
$9.99/month $29.99/month | 5 out of 5 stars (5,455 reviews) | Releaseit |
Frequently Bought Together | AI-Driven Product Recommendations, Fully Customizable Upsells, Bundled Discounts | Free
$19.99/month | 4.9 out of 5 stars (2,467 reviews) | Frequently Bought Together |
Selleasy | Embedded Upsell Widgets, Manual and Automatic Product Recommendations, One-Click Upsell and Crosssell | Free
$8.99/month $16.99/month | 4.9 out of 5 stars (2,109 reviews) | Selleasy |
Bundler | Create Upsell Bunders and Discounted Upsells, Custom Bundle Landing Pages, 7-Day Free Trial | Free
$8.99/month $9.99/month | 4.9 out of 5 stars (1,946 reviews) | Bundler |
What is an Upsell App & Why Do You Need One?
The best upsell apps on Shopify utilize a sales method that persuades customers to buy a better, more expensive product than they initially considered.
For example, a customer is looking at moisturizing creams on your website. Using the best Shopify upsell apps, you attach a widget on the product page that shows them upsell offers, such as a bundled product consisting of a moisturizing facial cleanser, serum, and cream.
Instead of just one product, you offer them a complete bundle that they can incorporate into their skincare routine for better results.
The goal of upselling is to boost sales. Based on the above example, you are selling more than one product. However, you can only successfully do this by personalizing your upsell bundles. In this case, you are offering them an entire kit that would benefit their skincare needs. You must showcase the product’s benefits and how it’s a better option than their initial purchase.
An upsell app built for Shopify is available on the Shopify App Store. These third-party apps seamlessly integrate into your Shopify store so you can maximize the benefits of upselling.
If you are a Shopify seller or dropshipper and aren’t already using the top upsell apps, you are missing out on the sales potential.
Why is Upselling Important?
Upselling is important for Shopify store owners who want to maximize their sales and average order value. This sales technique offers many benefits, especially when using the top upsell apps.
According to Harvard Business Review, businesses that use upselling strategies saw a 20% increase in customer lifetime value. Customer lifetime value refers to the total revenue a business is expected to earn from a particular customer throughout the lifetime of their relationship. It’s one of the most vital aspects of tracking business success, reflecting the customer journey and overall customer experience.
Another study by Forrester Research supports the benefits of upselling for e-commerce businesses, citing that it accounts for 10-30% of e-commerce revenues. Meanwhile, Gartner reports a 75% increase in customer retention rates with upselling. According to Predictable Profits, Amazon utilizes upselling strategies, which account for 35% of its revenue.
Given these valuable statistics and some insights into the purpose of upsell apps, here is an overview of the benefits of this selling strategy.
Builds Customer Trust and Deepens Relationship
Unlike other sales tactics, upselling sells something valuable that focuses on the benefits to your customers. This sales technique fosters customer trust or delivers more value, making them feel they got a better deal even when they must pay more.
Increased Customer Lifetime Value (CLV)
The subsequent benefit of building and retaining customer relationships is the opportunity to increase the total revenue you earn per customer. According to Forbes, 80% of a business’s profit comes from existing customers versus new ones.
Easier to Upsell Than Acquire New Customers
Upselling allows you to increase your sales and revenue without spending more to acquire new customers. It utilizes your existing relationship with customers and offers them something of value. Indeed, it is easier to get customers to buy more from your store than to convince new customers to try your products for the first time.
Increased Revenue
Upselling has the potential to boost sales by selling higher-priced items. The obvious reason why you can boost revenue is by increasing your average order value. Instead of buying one item, Upsell offers can get customers to buy more than one product or a higher-priced item.
When Should You Upsell?
Upselling is an effective strategy only when executed correctly and withthe right timing. The best time to upsell is when a customer has finalized an order, also known as post purchase upsell. Upselling is most effective when you offer a product to a satisfied customer because they are likely to buy an improved version of that same product or find other products that complement that initial purchase.
Analyzing your customers’ shopping behavior and preferences before upselling is essential. Or, you can integrate analytics into your store to personalize product recommendations based on the customer’s preference.
Most stores use AI forecasting to recommend products based on the items on the customer’s wishlist or what’s on their cart. Making personalized recommendations increases the likelihood of upselling since it is aligned with their needs or interests.
Upselling Best Practices
Follow these tips on how to execute your upselling strategy properly:
- Align the upselling offers based on the customer’s needs or preferences.
- Create personalized bundle offers and meaningful discounts to convince customers to increase their average order value.
- Make it easy for customers to add more products with a one-click upsell strategy.
- Identify customer needs to make personalized recommendations and choose relevant products for upselling.
- If recommending a more expensive product, present reasonable alternatives that customers find worth investing in.
- Create a sense of urgency with limited discounts and bundle offers.
- Leverage social proof to convince buyers to purchase a product upsell.
- Focus on providing value to customers so they are satisfied with their orders even if they end up paying more.
Detailed Review of the Best Shopify Upsell Apps
Investing in upsell apps to increase conversion rates and your overall store performance is a smart move. Check this detailed review of the best Shopify apps to upsell online.
1. ReConvert

ReConvert is the ultimate upselling solution for Shopify store owners. This tool effectively boosts revenue by allowing you to add easily upsells to your checkout page and post purchase offers. With this single app, you can do almost anything to upsell.
In addition to adding upsell and bundled products to your checkout page and post-purchase offers, you can quickly build your upselling strategies with surveys, birthdays, and bundled product offers. You can create these offers with a drag-and-drop editor.
Currently, this upsell app only supports the English language. However, it easily integrates with the latest Shopify themes and can be edited through the Shopify admin.

If you want to try this app and assess its upselling performance, you can get the free plan and later upgrade to the premium plan. The premium plans start at $4.99/month and go up to $14.99/month. All premium plans have a 30-day free trial.
Key Features:
- Checkout and post purchase upsells
- Upsell on the thank you page
- Drag and drop upselling editor
- Easy segmentation for upselling and cross selling
- Free plan and free trial
2. Releasit COD Form & Upsells

Releaseit is another upsell app built for Shopify stores. It easily integrates with your online store and creates upsells and offers with one click to increase conversions and average order value.
The Releaseit app allows you to build a customizable order form and layout and add custom fields. This form can be embedded into your product page or as a popup. Adding upsells is available for pre and post purchase activity.
You can introduce a cart upsell, or popup offers with an easily customizable upsell form. It offers multi-currency and multi-language support. Additional offers and recommendations include bundles, gift wrapping, and free shipping.

The Releaseit app offers a free plan for up to 60 orders per month. Two additional paid plans are $9.99/month and $29.99/month. Based on your order volume and conversion targets, choose the right premium plan. Unfortunately, there isn’t a free trial available on this app.
Key Features:
- Cash on delivery order forms
- Built for Shopify
- OTP verifications for COD orders for fraud protection
- Multi-currency and multi-language support
- Analytics of conversion rates
Customer Reviews:

3. Frequently Bought Together

Frequently Bought Together is one of the best Shopify upsell apps. As the name implies, this app upsells your customers by making personalized recommendations on the best products and the initial item they want to purchase.
This upsell app allows customers to add related items to their cart with just one click. It makes it easy and convenient for buyers to choose the items they want while increasing their average order value. Since its development in 2017, more features have been added to enhance the upselling benefits. It now includes a full-featured product recommendation suite using an AI algorithm for a more personalized shopping experience and higher conversions.
The upsell offers can be easily customized to fit your theme. You can even create bundled discounts for product bundles, giving your customers more incentives to add more products to their checkout cart.
Grab your Shopify dropshipping eBook and find winning suppliers fast!The Frequently Bought Together app has a free plan, but it is only available for stores in development. Before going live, you can install and configure this app in your Shopify store. The premium plan costsnth and has a 5-daoffersree trial. Customer sCustomerailable 24/7 for technical issues and other concerns.

Key Features:
- AI-driven product recommendations for personalized upsells
- Fully customizable product recommendations to fit your theme
- Four types of bundle discounts for increased conversion rates
- Works with the latest themes
Customer Reviews:

4. Upsell & Cross Sell – Selleasy

Maximize your average order value with the Upsell & Cross Sell – Selleasy app for Shopify stores. Selleasy has helped many Shopify merchants reach their conversion targets with pre- and post purchase upsell offers.
You can manually or automatically generate product recommendations for your customers, enabling you to offer more value with related products or accessories. The product recommendations are available in pop-up forms or on the checkout page, where customers can add products to their cart with a single click. You can also upsell on the thank you page.
Selleasy app supports three languages: English, German, and French. It is also compatible with the latest Shopify themes.

The Selleasy app is free to install for up to 50 orders per month. Meanwhile, two premium plans are available at $8.99 and $16.99 per month. A 30-day free trial is available on the premium plans but is automatically charged once you cross the 50 orders limit on the free plan.
Key Features:
- One-click upsell and cross-sell
- Manual and automatic product recommendations
- Multi-currency and multi-language support
- Embedded and unobtrusive upsell widgets
- Upsell pages and popups can be customized to fit your theme
- Free setup assistance via Zoom or email
Customer Reviews:

5. Bundler – Product Bundles

The Bundler app rounds up our list of the best Shopify upsell apps. This app makes creating new bundle offers for your customers easy, increasing revenue and attracting more customers with bundled discounts. It is an effective strategy for increasing your average order value!
Built for Shopify stores, the Bundler app allows you to create various product bundles, whether a traditional bundle, mix-and-match offers, or tiered discounts. Various discount offers are available, such as a fixed amount or a percentage discount. These sales techniques are available to help your profits grow! You can also use the app to build a bundle landing page that converts and makes cross-sell offers.

However, the Bundler app currently only supports the English language. It is free to install and can be used for free forever. However, premium plans start at $8.99/month and offer access to more advanced features, such as mix-and-match bundles, bundle analytics, popular bundle insights, a conversion graph, funnel upsells, and custom landing pages. The premium plans also offer a 7-day free trial.
Key Features
- Easy to set up upsell bundles
- Customizable discount offers, including tiered and percentage discounts
- Custom bundle landing pages
- Works with Shopify stores and easily integrates into the latest themes
- Affordable premium plans with analytics on Executive plans
- 7-day free trial
Customer Reviews

Summary: Best Shopify Upsell Apps
This detailed review of the best upsell apps for Shopify stores can help you make informed decisions about the best app if you want to utilize the upselling strategy. At ZIK Analytics, we’re committed to helping business owners thrive in competition with tools that help them meet their sales goals.
Upselling is one of the best sales tactics that offer value to customers. Integrating these apps is the first step toward maximizing this Shopify sales strategy to boost conversions that help your store grow!
Track Your Upsell Performance with Shopify Sales Tracker
Want to know which upsell app is actually boosting your revenue? Use the Shopify Sales Tracker to monitor your AOV, upsell conversions, and post-purchase success in real time. This tool helps you analyze customer behavior and optimize your upselling strategy for maximum ROI.
FAQs
Does Shopify have an upsell app?
The Shopify app store provides several third-party apps for integrating upselling techniques in your store. The best Shopify apps have high ratings, helping you choose the best one for your store.
How to upsell a product in Shopify?
Upselling on Shopify is successful if you can offer a relevant product based on your customer’s initial preference or when you make bundled discount offers to convince them to add more items to the cart. Make the product recommendation feel native so the customer understands the value of adding that product to their purchase.
What is post purchase upsell?
This sales tactic involves offering customers additional products related to their initial purchase. Recommending these products is designed to complement their orders and is likely to generate additional orders because of the customer’s preference or shopping behavior.
Which app is used to insert post purchase upsells to Shopify?
You can search the Shopify App Store for apps inserting post purchase upsells. They vary in features and pricing, so pick the best according to what meets your store’s needs.