In this article, we will be sharing our TOP eBay feedback examples and templates for sellers to buyers.
These templates have been battle-tested by myself and my team extensively and have had a great response from our customers in improving our positive feedback or reducing negative feedback in examples where we have been out of stock.
If you are an eBay Seller or eBay Dropshipper, then add these templates to your rolodex; they are sure to come in handy! And just like using an eBay product research tool helps you pick the right items to sell, these feedback templates help you build trust and boost your store’s reputation.

eBay Feedback Examples Seller to Buyer
Template 1. Message after sale
Hi [Buyer name],
Thank you very much for your purchase!
I appreciate your quick payment. I’ve left positive feedback for you.
We are preparing your item for shipping, and I will update you as soon as possible with the tracking number.
Thanks for shopping at [your store name],
I appreciate your business and look forward to seeing you again soon.
Have a nice day (:
Sincerely. [Your name]
Template 2. Message after order shipped
Good news, [Buyer name].
Your order shipped on [Date].
Your shipment is on the way, and it will get to you in [X] business days.
We’ve included tracking information, so you can easily follow its progress.
Please note that it may take up to 24 hours for your tracking data to appear on the carrier’s website.
We hope you enjoy your purchase, and thank you again for shopping at [your store name].
Please leave us a 5-star rating and positive feedback on eBay if you enjoy the item, or let us know if there’s an issue so we can quickly resolve it for you.
Sincerely, [Your name]
Template 3. We ship internationally with the global shipping program message
Hi [Buyer name],
Thank you for contacting us!
We ship internationally with eBay’s global shipping program.
Please proceed to check out, and you will see the exact shipping cost.
Please make sure your address is correct.
If there is anything else I can help you with, please contact me and I’ll be glad to assist.
Yours, [Your name]
Download this eBook now and learn how to sell on eBay like a pro.Template 4. Message for cancelling order (out of stock or for any other reason)
Hi [Buyer name]
Thank you for purchasing from my store.
I’m sorry to let you know, but when we were processing your order, we found a defect in your product, and we didn’t want to send you a defective item.
This is why I had to refund your payment.
In the meantime, please don’t order this item again until I have all the answers from the manufacturer, as it was sent for further inspection. If you decide not to repurchase, then I understand.
Again, I’m very sorry about this situation, and I hope you accept my apology.
As I consider your satisfaction as my top priority, the feedback you provide means a lot to me.
Please let me know if there are any other issues I can help you with.
Thanks, [Your name]
Template 5. Message for sending an alternative item when the item is out of stock (or for any other reason)
Hi [Buyer name]
How are you? Thank you for your purchase.
I am very sorry to let you know, but when your order was processed, we found a defect in the product, and we didn’t want to send you a defective item.
I appreciate the inconvenience this could cause you, so I’d like to know the best way to compensate you.
What do you think? Would you prefer me to cancel the eBay order?
Or alternatively, I could sell you another version of this item at a much cheaper price, and I’ll give you a refund for the difference.
[Link to the alternative item]
Please let me know which you would prefer.
Sincerely, [Your name]
Template 6. General Introduction Message
Hi [Buyer name]
I’m very grateful that you visited my store, and thank you for your purchase.
I’m doing this business because I want to help online buyers get a better buying experience and to help create a new standard of service.
If there’s anything I can do for you, please don’t hesitate to let me know!
Your satisfaction is very important to me.
I hope you enjoy your day 🙂
Yours, [Your name]
Wrapping up
Thank you for reading. I truly hope that this article was helpful, and are able to use some of these in your own business. Here’s to your success!
Reverse-Engineer Feedback Success on eBay
Want to improve your seller feedback? Use the eBay competitor research tool to uncover how top eBay sellers structure their listings, titles, and pricing — all of which influence customer satisfaction and reviews. Spot patterns from high-performing stores and optimize your eBay listings to encourage more 5-star ratings. Real data, not guesswork.
Frequently Asked Questions on eBay Feedback Examples
Here are frequently asked questions about eBay feedback examples:
What is an example of good feedback on eBay?
A good eBay feedback comment is short, positive, and specific, such as: “Item exactly as described, fast shipping, great seller, highly recommended!” It reassures future buyers, highlights accurate listings and service, and helps sellers maintain strong reputations and higher visibility in search.
Is 98% positive feedback on eBay good?
A 98% positive feedback score is decent but below top-seller standards. Most buyers expect 99% or higher, and eBay’s Top Rated Sellers often maintain 99.8% or above. While 98% won’t block sales, it may reduce buyer trust and lower search visibility.
What are three examples of positive feedback?
Examples include: “Item exactly as described, fast shipping, excellent seller.” Another is: “Smooth transaction, great communication, would purchase again.” A third is: “Perfect packaging, quick delivery, highly recommended seller.” These short comments emphasize trust, accuracy, and reliable service that buyers value.
What feedback to leave for an eBay seller?
Good feedback should be short, honest, and specific. For example: “Fast shipping, item as described, very satisfied,” or “Great communication and well-packaged product.” Positive, detailed comments help build trust, while neutral or negative feedback should clearly explain any issues encountered.
What to say in eBay feedback?
In eBay feedback, keep it concise. For positive experiences, say things like “Item as described, quick delivery, great seller.” If issues arise, be polite but honest: “Shipping was delayed, but the seller communicated well.” Specific comments help future buyers.
What is an example of positive feedback for sales?
An example is: “Excellent service, quick delivery, and product exactly as described. Very professional seller—would definitely buy again.” This type of feedback highlights reliability, product accuracy, and good service, which builds trust and encourages future buyers to purchase with confidence.
How to give a good feedback to a seller?
Be clear, specific, and polite. Mention what went well, such as an accurate description, fast shipping, good packaging, or communication. For example: “Great seller, item arrived quickly and exactly as described, highly recommend.” Honest, detailed feedback helps both the seller and future buyers.