eBay Market Report · Laptop

Best Selling Laptops on eBay in October 2026

The best selling laptops on eBay moved an estimated 10,082 units in 30 days, worth $2,559,418 against 37,187 listings, a 27.1% sell-through at $253.86 a sale. One HP listing made 4,310 of those sales. Without it the category clears 15.5%. Four of twelve top rows are parts.

▣ Source: ZIK sold-listing data
◷ Window: last 30 days
↻ Updated October 2026
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Market snapshot

laptops · all brands
Estimated sales
10K
units / 30d
Estimated revenue
$2.56M
sold value / 30d
Avg sold price
$253.86
per item
Avg sell-through
27.1%
sold vs listed
Active listings
37K
live competition
Competition
Medium
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Best-selling laptop segments

The laptop category does not sell evenly. These are the segments driving it, with the demand, pricing and competition that show which niches still have room.

Best-selling laptops segments on eBay by estimated sales, revenue, average sold price, sell-through rate, active listings, competition and opportunity. Source: ZIK Analytics sold-listing data, last 30 days, updated October 2026.
Segment Est. sales (units) Est. revenue (USD) Avg price (USD) Sell-through (%) Active listings Competition Opportunity
HP 4,862$1,908,813$392.60
80.8%
6,015 High Medium
Dell 1,485$200,171$134.80
24.2%
6,149 High Low
Lenovo 1,101$202,117$183.58
28.5%
3,866 High Medium
Chromebook 304$45,473$149.58
29.5%
1,029 Low High
Acer 202$70,448$348.75
12.6%
1,599 Medium Low
MacBook 152$26,939$177.23
13.5%
1,122 Medium Medium
Gaming 117$18,133$154.98
13.9%
843 Low High
Asus 43$3,434$79.86
2.6%
1,643 Medium Low
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Top laptop products to source

Specific items you can act on, not broad groups. Each shows demand, pricing and the attribute that matters most when sourcing laptops. Accessories and parts appear where buyers search the laptop keyword for them.

Top laptops products to source on eBay by units sold, revenue, average sold price, key attribute, seller count and buyer demand. Source: ZIK Analytics sold-listing data, last 30 days, updated October 2026.
Product Subcategory Units sold Revenue (USD) Avg price (USD) Key attribute Sellers Demand
HP 17.3 FHD AMD Ryzen 5 7430U AI Laptop 8GB RAM 256GB SSD Natural Silver HP 4,310$1,853,257$429.99 Brand · HP — High
Lenovo Yoga 11e Gen 5 2-in-1 Touchscreen 11 HD Laptop 4GB 128GB SSD Windows 11 Lenovo 132$13,199$99.99 Brand · Lenovo — High
Netac SSD 500GB 1TB 2TB PCIe NVMe Gen3x4 M.2 Solid State Drive PC/Laptop Lot Other 74$4,144$56.00 Brand · Netac — High
Windows 11 PRO Laptop Notebook PC Computer, 8GB Ram, Webcam, Wifi, and HDMI Other 74$10,656$144.00 Brand · Various — High
Dell Latitude 14 Laptop Intel Core i3 16GB RAM 128GB SSD Windows 11 Pro WiFi Dell 72$14,692$204.05 Brand · Dell — Medium
Apple Macbook Air 13 Laptop - i5 8GB RAM 256GB SSD - MacOS Big Sur - Warranty MacBook 69$8,901$129.00 Brand · Apple — Medium
Acer - Chromebook Plus Spin 714 Laptop with Google AI 14 Wuxga Touch - Int... Acer 68$33,932$499.00 Brand · Acer — Medium
Dell Latitude 7420 Laptop Intel Core i5-1145G7 16GB RAM 256GB SSD 14 FHD W11P Dell 66$17,819$269.99 Brand · Dell — Medium
Netac 1TB M.2 2280 Internal SSD PCIe Gen3.0x4 NVMe Solid State Drive PC Laptop Other 59$7,669$129.99 Brand · Netac — Low
Lenovo 300e 2nd Gen Touchscreen Laptop 11.6 Intel 4GB RAM 128GB SSD Win 11 HDMI Lenovo 55$6,049$109.99 Brand · Lenovo — Low
Netac 1TB 512GB 256GB Internal SSD 2.5inch SATA Solid State Drive Lot PC Laptop Other 55$1,375$25.00 Brand · Netac — Low
11.6 Lcd Touch Screen for Dell Chromebook 3100 3110 Laptops 7K4PW Dell 54$2,159$39.99 Brand · Dell — Low
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Top laptop sellers

Know who you are up against in laptops. These are the biggest sellers in the category, a fast read on your competition and what a winning store looks like.

Top laptops sellers on eBay by items sold, revenue and active listings. Source: ZIK Analytics seller data, last 30 days, updated October 2026.
Seller Items sold (30d) Revenue (USD, 30d) Active listings
antonline 4,310$1,853,2571
discountcomputerdepot 1,092$208,45378
kl0 460$158,20936
best_buy 68$33,9321
acer 79$29,69223
lcdtech889 439$29,480171
ticktock1-2-3 136$19,2356
newegg 66$17,8191
meepo-tek 100$14,8669
netac-official-store 203$14,0928
ZIK tracks 10M+ sellers across 950M+ products. Benchmark any competitor, see what they list, and find the gaps they leave open.
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Top laptop search terms

The exact phrases laptop buyers type into eBay. Put them in your listing titles to match live demand and show up in more searches.

Top buyer search terms for laptops on eBay by buyer demand, average sold price, competition and trend. Source: ZIK Analytics keyword demand data, last 30 days, updated October 2026.
Search term Demand Avg sold price (USD) Competition Trend
hp laptop Medium $392.60 Low Rising
dell laptop Low $134.80 Low Rising
lenovo thinkpad Low $250.27 Low Rising
laptop i7 Low $336.64 Low Rising
chromebook Low $149.58 Low Rising
acer laptop Low $348.75 Low Rising
gaming laptop Low $154.98 Low Rising
refurbished laptop Low $387.52 Low Rising
macbook pro Low $240.44 Low Rising
asus laptop Low $79.86 Low Rising
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The U.S. electronics retail market in context

How the U.S. electronics retail market is trending, from official U.S. Census data, and what it means for your eBay laptop sourcing. These are national retail figures, not eBay.

U.S. electronics retail sales
$B per month · seasonally adjusted
Off 2022 peak
$6.5B$7B$7.5B$8B $7.7B 202120222023202420252026
From $6.9B in Jan 2021 to $7.7B in Aug 2026, up 7.4% year over year; series high $8.0B. Source: U.S. Census Bureau, MARTS (NAICS 443, electronics & appliance stores), through Aug 2026.
U.S. e-commerce sales
$B per quarter · all retail · not adjusted
3.0x since 2018
$100B$200B$300B $330B 20182020202220242026
From $110B in Q1 2018 to $330B in Q2 2026, up 12.4% year over year; series high $365B. Source: U.S. Census Bureau, Quarterly Retail E-Commerce (not adjusted), through Q2 2026.

What this means for sellers

U.S. electronics and appliance store sales ran at $7.74B in August 2026, up 7.4% on August 2025 and 3.3% short of the April 2022 peak of $8.00B. The line has climbed over the past year, from $7.20B last August, and August 2026 is its highest month since that peak. There is no laptop-only retail series, so this is the honest proxy: NAICS 443 is the group that contains computer and laptop retail. Demand for new machines is what refreshes the supply of last-generation ones, which is the stock this page is about.

U.S. online sales reached $330B in the second quarter of 2026, up 12.4% year on year and about 3 times their 2018 level, with the Q4 2025 holiday quarter peaking at $365B. Laptops suit that shift, because a model name, a processor, a memory figure and a storage size describe a machine precisely enough to buy it without handling it.

On eBay, ZIK tracked an estimated 10,082 units sold in the laptops category in the last 30 days, worth $2,559,418 against 37,187 live listings, a 27.1% sell-through at $253.86 a sale, with competition scoring Medium. One listing carries that headline: antonline sold 4,310 units of a single HP 17.3 inch Ryzen 5 model for $1,853,257, which is 42.7% of the units and 72.4% of the revenue. Without it the category clears 15.5% at $122.34 a sale. The laptop keyword also catches parts, and the products table shows it: four of the twelve top rows are internal SSDs or a replacement screen, 242 sales between them, and the other eight are complete machines. The eight segments cover 82.0% of the units but only 59.9% of the listings, so read them against each other rather than against the headline.

Read every row this window with that one listing in mind. HP shows 4,862 sales and an 80.8% clearance, the fastest on the page, but only 552 of those sales came from its other 6,014 listings, about 9.2%. Behind it Chromebook clears 29.5% of 1,029 listings at $149.58, Lenovo 28.5% and Dell 24.2%, and Dell carries the deepest pool at 6,149 listings. Asus is the warning at 2.6%. Watch the asking column as well: MacBook listings ask a mean $1,067.90 and realise $177.23, a factor of 6.0, and Asus asks $506.32 and realises $79.86. Concentration is the last thing to weigh. Ten sellers take 69.0% of the units and 93.0% of the revenue from 334 listings, 0.90% of the pool. Strip them out and everyone else clears 8.5%, not 27.1%.

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Research more categories

These are the best selling categories on eBay we track, ranked from live sold-listing data. Every category below has its own report, refreshed each month.

Best Selling Laptops on eBay FAQs

It can be, but read this window's headline with care. ZIK tracked an estimated 10,082 units sold in 30 days for $2,559,418, a 27.1% sell-through against 37,187 live listings at $253.86 a sale, with competition scoring Medium. One listing explains most of it. antonline sold 4,310 units of a single HP 17.3 inch Ryzen 5 model at $429.99, which is 42.7% of the category's units and 72.4% of its revenue. Take that listing out and the category clears 15.5% at $122.34 a sale. Concentration runs past that one account too: ten sellers took 93.0% of the revenue from 334 listings, and everyone else clears 8.5%. Plan against the smaller numbers.

On paper HP, at 80.8%, but that is one listing rather than a brand. A single HP 17.3 inch Ryzen 5 listing accounts for 4,310 of the segment's 4,862 sales, and the other 552 clear about 9.2% of HP's remaining listings, which would rank seventh of eight. Past HP the order is Chromebook at 29.5%, Lenovo 28.5% and Dell 24.2%, then Gaming 13.9%, MacBook 13.5%, Acer 12.6% and Asus 2.6%. Chromebook and Lenovo are a near tie, one point apart, so do not read much into which leads. Asus is the clear laggard: 43 sales against 1,643 live listings. In the products table the next best seller after the HP is a Lenovo Yoga 11e at $99.99, which moved 132 units.

Compare clearance against listing depth in ZIK rather than guessing from the badge on the lid. Two segments score Low competition this window, Chromebook and Gaming, and both score High opportunity, but they earn it differently. Chromebook has the better case: 304 sales against 1,029 live listings, a 29.5% clearance, second fastest on the page. Gaming scores on supply alone, 843 listings and only 117 sales, a 13.9% clearance that is fifth of eight, so read its score as a thin pool rather than fast demand. The crowded pools are Dell at 6,149 listings, HP at 6,015 and Lenovo at 3,866, all scored High competition. Asus is the one to avoid: 1,643 listings, 43 sales.

The category averages $253.86 a sale, but one listing sets that figure: 4,310 sales of an HP 17.3 inch Ryzen 5 at $429.99. Without it the average is $122.34. By segment, realised prices run from Asus at $79.86 and Dell at $134.80 up to Acer at $348.75 and HP at $392.60, roughly five to one. Asking prices sit far above that. MacBook listings ask a mean $1,067.90 and realise $177.23, and Asus asks $506.32 and realises $79.86, both about six times. In the products table, complete machines run from a $99.99 Lenovo Yoga 11e to a $499.00 Acer Chromebook Plus Spin 714. Price to the exact model and condition you are sourcing.

ZIK weighs units sold, sell-through and competition together rather than ranking on volume. That is why Chromebook scores High opportunity on 304 sales while Dell scores Low on 1,485: Chromebook faces 1,029 rival listings and Dell faces 6,149. HP shows the limit of any score. It carries 4,862 sales and an 80.8% clearance, yet scores Medium, and 4,310 of those sales came from one listing. Two reading notes. The laptop keyword also catches parts: four of the twelve rows in the products table are internal SSDs or a replacement screen, 242 sales between them. And the eight segments cover 82.0% of units but only 59.9% of listings, so compare them with each other, not with the headline.

Test every function before you list, because laptop disputes almost always trace back to a vague description. Power the machine up, check battery health, test the keyboard, trackpad, ports, camera and Wi-Fi, confirm it is wiped and not locked to an account, then state the exact processor, memory, storage and any screen damage in plain words and photograph the actual unit. The data shows why the detail pays. Search terms that name a specification or a condition sell high: laptop i7 averages $336.64 a sale and refurbished laptop $387.52, against $134.80 for dell laptop and $149.58 for chromebook. The asking column shows the other side. Dell listings ask a mean $421.69 and realise $134.80, so an accurate description does more for you than an ambitious price.

By segment, HP averages the most at $392.60, but 4,310 of its 4,862 sales are one $429.99 model, so that is a single listing's price more than a brand's. Acer is second at $348.75 from 202 sales, then Lenovo at $183.58 and MacBook at $177.23. Among search terms, hp laptop averages $392.60, refurbished laptop $387.52, acer laptop $348.75 and laptop i7 $336.64, against $134.80 for dell laptop and $79.86 for asus laptop. The dearest row in the products table is an Acer Chromebook Plus Spin 714 at $499.00, 68 sales worth $33,932. The HP row behind it lists an AMD Ryzen 5, 8GB RAM and a 256GB SSD in the title. Put the processor, memory and storage in yours.

This data does not split sold listings by condition, so treat what follows as signal rather than proof. Refurbished laptop averages $387.52 in the keyword table, second highest of the ten terms. The seller table shows the trades running side by side. antonline took $1,853,257 from a single listing, 4,310 sales of one HP model at $429.99. discountcomputerdepot moved 1,092 units, 10.8% of everything the category sold, for $208,453 at $190.89 a sale from 78 live listings. best_buy and newegg each sold from one listing, 68 and 66 units. Two of the ten, lcdtech889 and netac-official-store, average under $70 a sale, which points to parts rather than machines. Whatever the condition, wipe the drive and grade it honestly.