eBay Market Report · Video game

Best Selling Video Games on eBay in October 2026

The best selling video games on eBay moved an estimated 37,518 units in 30 days, worth $1,438,164 against 268,867 listings, a 14.0% sell-through at $38.33 a sale. This is a volume business, not a margin one. Pokemon titles, Switch games and sealed stock are where it turns.

▣ Source: ZIK sold-listing data
◷ Window: last 30 days
↻ Updated October 2026
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Market snapshot

video games · all platforms
Estimated sales
38K
units / 30d
Estimated revenue
$1.44M
sold value / 30d
Avg sold price
$38.33
per item
Avg sell-through
14.0%
sold vs listed
Active listings
269K
live competition
Competition
High
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Best-selling video game segments

The video game category does not sell evenly. These are the segments driving it, with the demand, pricing and competition that show which niches still have room.

Best-selling video games segments on eBay by estimated sales, revenue, average sold price, sell-through rate, active listings, competition and opportunity. Source: ZIK Analytics sold-listing data, last 30 days, updated October 2026.
Segment Est. sales (units) Est. revenue (USD) Avg price (USD) Sell-through (%) Active listings Competition Opportunity
Nintendo 9,496$482,672$50.83
14.9%
63,594 High Low
Sealed 9,115$361,490$39.66
29.0%
31,382 Medium High
PlayStation 8,694$340,625$39.18
13.6%
63,849 High Low
Xbox 6,802$194,984$28.67
15.8%
42,976 High Low
Switch 6,078$256,791$42.25
30.7%
19,814 Medium High
Pokemon 1,135$87,356$76.97
51.9%
2,186 Low High
Sega 735$23,203$31.57
9.7%
7,560 Medium Low
Game Boy 212$16,154$76.20
7.6%
2,800 Low Medium
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Top video game products to source

Specific items you can act on, not broad groups. Each shows demand, pricing and the attribute that matters most when sourcing video games.

Top video games products to source on eBay by units sold, revenue, average sold price, key attribute, seller count and buyer demand. Source: ZIK Analytics sold-listing data, last 30 days, updated October 2026.
Product Subcategory Units sold Revenue (USD) Avg price (USD) Key attribute Sellers Demand
Bandai Namco Dragon Ball: Sparking! ZERO (Xbox Series X) Xbox 659$9,226$14.00 Brand · BANDAI NAMCO — High
Warner Bros. Games Mortal Kombat 1 ( Xbox Series X) Xbox 487$5,357$11.00 Brand · Warner Bros. Games — High
Skylanders Swap Force Buy 3 Get 1 Free.....Free Ship At $7 Other 285$1,134$3.98 Brand · Skylanders — High
Diablo 4 Season 15 Season of Hells Legacy Power Level 1-70 Pit Runs Other 256$407$1.59 Brand · Various — High
Microsoft Xbox Series X Genuine OEM Internal Power Supply PSU Model:1920 Xbox 191$5,913$30.96 Brand · Microsoft — Medium
All Skylanders Trap Team Characters Buy 3 Get 1 Free...Free Ship At $7 Other 163$649$3.98 Brand · Skylanders — Medium
WB Games Hogwarts Legacy (Xbox One) Xbox 143$1,430$10.00 Brand · WB Games — Medium
Fire Emblem: Three Houses - Nintendo Switch Factory Sealed (2019 Tactical RPG) Nintendo 125$10,989$87.91 Brand · Various — Medium
Pokemon Ultra Sun Nintendo 3DS Brand New & Factory Sealed! Nintendo 118$6,371$53.99 Brand · Pokemon — Low
Microsoft Minecraft (PlayStation 5) PlayStation 115$1,840$16.00 Brand · Microsoft — Low
All Skylanders Spyros Adventure Characters Buy 3 Get 1 Free...Free Ship At $7 Other 115$458$3.98 Brand · Skylanders — Low
2K LEGO Drive (Nintendo Switch) Nintendo 115$1,380$12.00 Brand · 2K — Low
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Top video game sellers

Know who you are up against in video games. These are the biggest sellers in the category, a fast read on your competition and what a winning store looks like.

Top video games sellers on eBay by items sold, revenue and active listings. Source: ZIK Analytics seller data, last 30 days, updated October 2026.
Seller Items sold (30d) Revenue (USD, 30d) Active listings
vipoutlet 8,152$187,083369
dealtavern 4,726$139,255876
giftcardhut 1,190$76,818113
cavegamers 1,201$57,61471
loothive 449$46,759102
lootlodge 947$44,723231
best_buy 861$40,21054
jatoyo* 265$34,975143
katerusa1 746$33,547140
videogameadvantage 314$33,45088
ZIK tracks 10M+ sellers across 950M+ products. Benchmark any competitor, see what they list, and find the gaps they leave open.
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Top video game search terms

The exact phrases video game buyers type into eBay. Put them in your listing titles to match live demand and show up in more searches.

Top buyer search terms for video games on eBay by buyer demand, average sold price, competition and trend. Source: ZIK Analytics keyword demand data, last 30 days, updated October 2026.
Search term Demand Avg sold price (USD) Competition Trend
xbox series x games Low $11.66 Low Rising
nintendo switch games Low $16.33 Low Rising
ps5 games Low $14.80 Low Rising
xbox 360 games Low $14.41 Low Rising
sealed video game Low $34.47 Low Rising
retro video games Low $11.08 Low Rising
nintendo switch console Low $159.64 Low Rising
gameboy games Low $30.45 Low Rising
ps4 games bundle Low $172.67 Low Rising
pokemon video game Low — Low → Stable
ZIK reads buyer demand across 950M+ products and 10M+ sellers. Find the exact terms buyers use in any niche and build listing titles that match real demand.
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The U.S. hobby and game retail market in context

How the U.S. hobby and game retail market is trending, from official U.S. Census data, and what it means for your eBay video game sourcing. These are national retail figures, not eBay.

U.S. hobby, toy & game store sales
Video games sell into the U.S. hobby and game retail market this chart tracks.
At series high
$7B$7.5B$8B$8.5B $8.8B 202120222023202420252026
From $7.8B in Jan 2021 to $8.8B in Aug 2026, up 9.6% year over year; series high $8.8B. Source: U.S. Census Bureau, MARTS (NAICS 451, sporting goods, hobby, musical inst. & book stores), through Aug 2026.
U.S. e-commerce sales
$B per quarter · all retail · not adjusted
3.0x since 2018
$100B$200B$300B $330B 20182020202220242026
From $110B in Q1 2018 to $330B in Q2 2026, up 12.4% year over year; series high $365B. Source: U.S. Census Bureau, Quarterly Retail E-Commerce (not adjusted), through Q2 2026.

What this means for sellers

U.S. sporting goods, hobby, musical instrument and book store sales ran at $8.75B in August 2026, up 9.6% on August 2025 and the highest month in this series, which starts in January 2021. The line stood at $7.99B last August and $8.60B in April. There is no video-game-only retail series, so this is the honest proxy: NAICS 451 is the group that contains game and hobby retail. New releases at retail are what push last-generation discs and cartridges into the second-hand market, which is the stock this page is about.

U.S. online sales reached $330B in the second quarter of 2026, up 12.4% year on year and about 3 times their 2018 level, with the Q4 2025 holiday quarter peaking at $365B. Video games suit that shift, because a title, a platform and a condition describe a game precisely enough to buy it without handling it.

On eBay, ZIK tracked an estimated 37,518 video games and consoles sold in the last 30 days, worth $1,438,164 against 268,867 live listings, a 14.0% sell-through at $38.33 a sale, with competition scoring High. Concentration is moderate: ten sellers took 50.2% of the units and 48.3% of the revenue from 2,187 listings, and the largest, vipoutlet, moved 8,152 units. Strip those ten out and everyone else clears 7.0%. There is room for an individual seller, but you are competing against more than a quarter of a million live listings. The scope is wider than games alone: the top twelve products include three rows of Skylanders figures, an Xbox Series X power supply and a Diablo 4 power-levelling service.

Condition and franchise beat platform here. Pokemon titles clear 51.9% of their 2,186 live listings, the fastest on the page by a wide margin, at $76.97 a sale, and they are the only segment scoring Low competition with High opportunity. Switch clears 30.7% and sealed stock of any platform 29.0%, both scoring High opportunity. The platform-wide pools are the trap: PlayStation, Nintendo and Xbox carry 63,849, 63,594 and 42,976 listings and clear 13.6%, 14.9% and 15.8%, all scoring Low opportunity. Game Boy and Sega look quiet at 2,800 and 7,560 listings but turn slowest of all, at 7.6% and 9.7%, so quiet is not the same as winnable. Watch the asking column too: PlayStation listings ask a mean $154.09 and realise $39.18, a factor of 3.9.

See how to turn this demand into winning eBay listings.
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Research more categories

These are the best selling categories on eBay we track, ranked from live sold-listing data. Every category below has its own report, refreshed each month.

Best Selling Video Games on eBay FAQs

It is a volume business, not a margin one. ZIK tracked an estimated 37,518 games and consoles sold in 30 days for $1,438,164, a 14.0% sell-through against 268,867 live listings at $38.33 a sale, with competition scoring High. Concentration is moderate: the top ten sellers took 50.2% of the units and 48.3% of the revenue from 2,187 listings, and the largest, vipoutlet, moved 8,152 units. Strip those ten out and everyone else clears 7.0%. There is room for an individual seller, but you are competing against more than a quarter of a million live listings, so pick a segment that turns and do not list across a whole platform.

Pokemon titles, Switch games and sealed stock. The Pokemon segment cleared 1,135 units against only 2,186 listings, a 51.9% sell-through, the fastest on the page by a wide margin and the only segment scoring Low competition with High opportunity. Switch turned over at 30.7% and sealed listings of any platform at 29.0%, on 6,078 and 9,115 units. The broad platform pools sit at about half that: Xbox 15.8%, Nintendo overall 14.9% and PlayStation 13.6%. Sega at 9.7% and Game Boy at 7.6% are the slowest. These rows overlap, since Sealed and Pokemon cut across platforms and Switch sits inside Nintendo, so compare them with each other and do not add them up.

Avoid the platform-wide pools and go at condition and franchise instead. PlayStation, Nintendo and Xbox all score High competition here, with 63,849, 63,594 and 42,976 live listings respectively, and all three score Low opportunity. The gaps are Pokemon at Low competition and High opportunity, and Switch and Sealed at Medium competition with High opportunity. Game Boy and Sega look quiet at 2,800 and 7,560 listings but turn slowly, at 7.6% and 9.7%, so quiet is not the same as winnable. Pokemon is also the smallest pool on the page at 2,186 listings, so a modest amount of new stock could change that picture.

The category average sold price is an estimated $38.33. Pokemon titles carry the highest average at $76.97, narrowly ahead of Game Boy stock at $76.20. The platform rows sit lower: Nintendo at $50.83, Switch $42.25, Sealed $39.66, PlayStation $39.18, Sega $31.57 and Xbox at $28.67. The top sold listings run cheaper still. The two biggest sellers on this page are Xbox Series X titles at $14.00 and $11.00, and three rows of Skylanders figures average $3.98 each. At prices like these, shipping and fees take a large share of every sale, so check both before you source.

ZIK ranks from sold-listing data, not listing counts, weighing units sold, sell-through and competition together. That is why Nintendo leads this page on raw units at 9,496 but scores Low opportunity, while Pokemon sits at 1,135 units and scores High: one is crowded, the other clears. Read the top products with the scope in mind. The page tracks eBay's video games and consoles category, so the top twelve this window include three rows of Skylanders figures, an Xbox Series X power supply and a Diablo 4 power-levelling service alongside the games. Every figure comes from a trailing 30-day window of eBay US sold listings and is dated on the page.

State completeness first, because it is the main price variable here. Buyers distinguish sealed, complete in box, and cartridge or disc only, and those are effectively three different products at three different prices. The sealed segment on this page clears 29.0%, about twice the rate of the PlayStation, Nintendo and Xbox pools at 13.6% to 15.8%, so if stock is factory sealed, say so in the title. The two sealed games in the top twelve, Fire Emblem: Three Houses on Switch and Pokemon Ultra Sun on 3DS, both do. For discs, note resurfacing and scratches; for cartridges, confirm the save battery works on titles that use one.

Collected franchises, older cartridges and sealed copies outprice everything else here. Pokemon titles average $76.97 a sale and Game Boy stock $76.20, against $28.67 for Xbox, the lowest on the page. Among the twelve top sold listings, the two factory sealed games fetch the most by a distance: Fire Emblem: Three Houses for Switch at $87.91 and Pokemon Ultra Sun for 3DS at $53.99. The other five game titles in that table sell for $10.00 to $16.00, including Dragon Ball: Sparking! Zero and Mortal Kombat 1 on Xbox Series X at $14.00 and $11.00. Sealed condition and a collected franchise lift the price more than platform does.